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Research papers

How bizarre is the bazaar in Iran?

The paper is divided into three parts. The first part presents an overall picture of an average urban family expenditure in Iran. In this part changes in family consumption level over the last two decades is discussed, while focusing on the present...

Catalogue: ESOMAR/MERF/IAA Conference 1994: Challenges And Opportunities For Research In The Middle East
Author: Mansoor Ehsan
January 1, 1994
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Citation

Ehsan, M. (1994a, January 01). How bizarre is the bazaar in Iran?. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/how-bizarre-is-the-bazaar-in-iran-


Research papers

An approach to market research in Iran

This paper outlines our experience in the conduct of Market Research for clients concerned with the developing society of Iran. There is no doubt in our minds of the growing significance of market research in that country, the more so since it is not...

Catalogue: ESOMAR Congress 1975: Quality In Research
Authors: J. A. Kelly, A. E.V. Dent
August 1, 1975
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Citation

Kelly and Dent (1975a, August 01). An approach to market research in Iran. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/an-approach-to-market-research-in-iran